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LINK Insight Dashboard

LINK Insight Dashboard provides you with a clear overall picture of your customer portfolio and activities. 

We offer real-time monitoring of your campaigns and the possibility to compare performance with the rest of the industry. We give you access to unique mobile data insights enabling you to improve and develop your mobile communication.  


Real-time monitoring

All data are presented close to real-time for you to monitor performance 24/7. You can combine all your LINK mobile services and set up your own unique dashboard. LINK Insight Dashboard also comes as raw data through our Insight API, enabling you to embed such data in other reporting tools.    

Strong classification model

We have integrated Europe’s most comprehensive Classification Model MOSAIC in our LINK Insight Dashboard. Combined with our own unique Mobile Behaviour Index you are on your way to personalized mobile communication.  



Industry comparison

Our own unique Mobile Behavior Database allows you to compare performance and activities within your industry. We can provide you with valuable insights related to messaging distribution, conversions, redemptions, invoices paid, etc.   

The way it works

All your activated services are automatically attached to the LINK Insight Dashboard to provide you with valuable insight. Get a clear overall picture of your customer activities and compare the performance of your campaigns with the rest of the industry. 

  •  You have an easy access to different insights per LINK service and you can define services, time periods, filtering and grouping to compose your own individual and unique dashboard. 
  • You have the possibility to upgrade to a more advanced Business Version, which enables you to compare performance and distribution within your industry (table view and export to csv). InLINKInsight BusinessDashboardyou can also choose to receive all dashboard data through our LINK Insight API.  
  • We offer an upgrade of bothLINK Insight Basic and Business with MOSAIC (classification). By doing that you will be able to filter on specific MOSAICsegmentsin the visualsavailable. 


  • Grouping, filtering and sorting. 
  • Add or remove visuals(across LINK services)to build your own dashboard view. 
  • Profiling and segmentationwith MOSAIC.
  • Industry comparison.
  • Table view and CSV export. 
  • API delivery of dashboard data.  

Perfect for

  • Campaign drivenenterprises. 
  • Customer clubs and loyalty programs. 
  • Clients thatuse several LINK services. 
  • Clientsthatwant to improve theirmobile communication.
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